Excite and educate students about Adobe Creative Cloud on campus by hosting workshops, market on social media platforms and establish partnerships.
Adobe Creative Club Network Ambassador
Branding, Leading workshops, Coordinate and partner with other organizations, YouTube Channel Manager, Graphics
Our Adobe at USC team increases student engagement with the Adobe Creative Cloud on campus through hosting workshops and marketing through various channels. I establish the workshop flow for our Photoshop, Illustrator, Lightroom and Xd workshops through a consistent presentation deck I design. Adobe's creation tools have given me the opportunity to be creative, and I am dedicated to spreading the same knowledge, techniques and excitement. I am an Adobe Photoshop Certified Associate, and I use my expertise to help others learn. I led the Photoshop Workshop, inspiring students how to create unique social media content.
I also find and organize partnerships on campus for additional exposure marketing channels. I reach out and share our events through established newsletters for Incubate USC - Blackstone Launchpad, the USC Iovine and Young Academy, the Asian Pacific American Student Assembly and AIGA USC. Our efforts have led to the greatest amount of site visits for a campus at 600+ and 100+ downloads of Adobe Creative Cloud!
Within the team, I am responsible for branding and communications – creating our logo, cover photo and social media graphics. I created the isometric design in Adobe Illustrator.
Social Media Marketing
Our team utilizes Instagram, Facebook and YouTube to increase engagement and raise awareness of our events. I began the YouTube channel as a resource for students to find the workshops we have hosted in an easily accessible way.
As an ambassador, we host free workshops for fellow students to be inspired and to show how to incorporate Adobe's Creative Cloud into everyday life. Here, I was a Workshop Lead for the Adobe Photoshop Workshop: Amp Up Your Instagram Grid. We taught 30+ attendees how to make engaging Instagram posts with the multi-photo carousel feature & how to create animated GIFs using Photoshop.